A Black Friday to Remember

Black Friday broke records with $6.22 billion in sales, a 23% increase from last year. Pretty crazy, right? What’s even more interesting is that despite a 20+ percent increase in sales, overall foot traffic has steadily declined. This means that physical retail locations could be on the downturn, but the retail industry as a whole is more than thriving thanks to online retail marketing.

Take a look at my latest interview with Fox5 in DC talking about the numbers that matter.

Read the full Press Release here >>